Sunday, December 30, 2007

5 Great Ways To Generate Low Cost Website Traffic

There is one hard and fast rule in generating income for your website: A steady flow of website traffic. If no one goes to your site, it hardly bares a chance of generating an income. Many sites have tried and failed in doing so, and this results in the site's demise.

It takes money to maintain an income generating site; it also takes money to make money.

BUT, it does NOT take a wad of cash to generate website traffic for your site...really!

Ever wonder how big hit sites drive traffic? Most of them are spending tons of money to drive the traffic to their sites, investing in many advertising campaigns and different forms of marketing schemes. This is all worthwhile because, well, they are what they are now...high earning, big hitting websites.

You don’t have to do this if you don’t have their resources. There are many ways to generate low cost website traffic without having to spend what you don’t have or can’t afford. Many people have banked on high cost methods and have ended up losing their shirt over it.

Here I present to you five ways to generate low cost website traffic that could help your site immensely. Even if you only convert a small percentage of visitors into clients it still works as long as you get a high number of website visitors.

#1 - Exchange Links

This is a sure and proven method. Rarely would you see a high traffic site where there is no link to another site. Many webmasters are willing to exchange links with one another so that they can produce more public awareness about their sites. You’ll soon see and feel the sudden upsurge of the traffic coming into your site from other sites.

A major prerequisite in exchanging links with other sites is having the same niche or content as the other site. They should share a common subject so that there is continuity in the service and information provided to the target traffic.

Exchanging links also boosts your chances of getting a high ranking in search engine results. It is common knowledge that search engines rank sites higher that have inbound and outbound theme-related links. With a good ranking position in the search engines, you will generate more traffic to your website without the high costs.

#2 - Traffic Exchanges

This is like exchanging links but on a different, higher level. This may cost a bit more than exchanging or trading links, but could be made cheaper because you get to earn credits.

You can earn those credits when viewing other sites, while you use credits when someone views your site.

Also, most traffic exchanges now have a free member option that you can start with. You can always upgrade to a paid level for even more traffic in the future.

#3 - Write and Submit Articles

There are many e-zines and online encyclopedias on the internet which provide free space for articles to be submitted. If you want to save costs, you can do the articles yourself. There are many freelance writers who are willing to write for you for a small fee, but to save money it is wise to do those articles yourself.

Write articles that are themed along with the niche of your site. Write something that you have expertise on so that when they read it, they can feel your knowledge about the subject and will be eager to visit your site. Write articles that produce tips and guidelines to the subject or niche your site relates to.

Include a resource box at the end of your article that can link them to your site. Write a little about yourself and your site. If you provide a light, information-laden and interesting article, they will go to your site for more.

#4 - Make a Newsletter

This may sound like hard work because of all the articles you may need to use to build a newsletter, but on the contrary this is not so. There are many writers and sites that are willing to provide free articles as long as they can get their name in your newsletter. This will also provide free advertising for them as well.

As your newsletter gets passed around, you can widen your public awareness and build an opt-in list that can regularly visit your site.

#5 - Join Online Communities and Forums

This only requires your time and nothing else. You can share your knowledge and expertise with many online communities, and also let them know about your website. You get free advertising when you go to forums, and the traffic you receive is very targeted since the forum members have the same interests or niche as your site.

Share your two cents and let them see how knowledgeable you are with the subject. As you build your reputation, you also build the reputation of your site, making it a reputable and honest business that could be frequented and trusted by many people.

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