Thursday, September 27, 2007

Generating Free Traffic to Your Website - Simple Techniques

Traffic generation is the first key to online marketing success. Sure, you'll need a strong, valuable product and excellent sales copy on your sales pages in order to convert that traffic well. However, everything hinges on generating traffic to your site. Without traffic, you're out of business -- end of story.

There are many ways to generate that much needed traffic to your site. The simple way is to pay for it through pay-per-click services such as Google Adwords, which can be tricky and extremely expensive if you aren't careful. You could also buy raw traffic through a number of resources, but the bulk of this traffic would not be targeted to your specific product niche -- not a very good use of your marketing funds. So what should you do?

Fortunately there are a number of traffic generation techniques that drive highly targeted visitors to your website absolutely free. This is the best type of traffic generation you could hope for when marketing on the internet, or anywhere for that matter!

One of the best ways to drive free, targeted traffic to your website is article marketing. With this traffic generation technique, you start by registering at one or more of the article directory sites available -- just do an online search and you'll find many. Once registered, begin writing articles that pertain to your specific niche. This could be crafts, music instruction, fishing, real estate, internet marketing -- the list goes on and on. Just be sure that your article content targets the interests of the niche traffic you are looking for.

A big key to making this work for you is to include your website address in the resource box at the end of the article. That way, if a reader of your article likes the information you provided they can easily be directed to your website for more information. Once they click on your site link, you now have a highly targeted visitor to your web pages, and you generated that visitor for free! Even better, if a publisher likes your material and begins placing your article in their online publication, you'll have very large amounts of additional targeted traffic to your site as well.

Lastly, make sure that your articles are built around keywords that pertain to the material provided. By doing this, you'll eventually get additional targeted traffic through the search engines as well.

Can you see the powerful possibilities of traffic generation through article marketing?

Another great way to generate targeted traffic for free is posting to forums and blogs that share your niche. Just go to the search engines like Google and enter your niche category, followed by the word "forums" after the category type. You can also do this to access blogs as well. Once you have a list of forums and blogs that share your niche, go ahead and participate in them by posting comments and information that pertain to the conversations taking place. Just make sure you actually participate, rather than post a blatant ad -- that doesn't go over well at all. Rest assured, you'll have the opportunity to post your website link when you create your profile at the forum or blog site.

Other traffic generation techniques for driving targeted traffic are search engine optimization, press release marketing, Squidoo marketing, classified ad posting, and search engine submission to name a few. If you are interested in exploring these topics you can either access the search engine databases, or use the search boxes located within the article directory sites to access articles written on these various topics. This should get you going along the right path. However, article marketing in conjunction with forum and blog posting are excellent ways to begin driving free, targeted traffic to your website immediately.

About the Author:
Visit Scott's website at to get more helpful information and powerful resources for internet marketers. As an added bonus, visitors can also receive a FREE 23-page report entitled "The Massive Traffic Formula".

No comments:

Post a Comment